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Arctic Adventure Exhibitor Marketing Guide


Target Market/Audiences

Arctic Adventure is filled with fresh, fascinating content that will appeal to a broad target audience. The strategic focus of communications is targeted at the following markets/audiences:

  • Adults with children
  • Educators/Students
  • Adults (all ages)
  • Teens and young adults

Generally, these audiences:

  • Value learning and experiencing things together.
  • Take a hands-on approach to education.
  • Are curious and adventuresome.
  • Are environmentally conscious and want to learn more about climate change and its impact on the Earth



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